Mobile Ads Suck

Challenge:

Update the look and feel of MobAve’s website.

Insight:

Mobile advertising sucks, and MobAve’s services aim to change that. Their unique approach to mobile differentiates them from the competition as they transform campaigns on a mobile landscape.

Solution:

Communicate the industry need of catering to mobile whilst reaching audiences where they are today through a mobile-first mentality. Amping up the tone while restructuring & rebranding the website to a more dynamic, responsive design.

 

ROUND 1:

Clean up the look of the site while subtly updating the messaging, with a more transparent design.

Desktop Design by Heidy Gomez

Desktop Design by Heidy Gomez

 

 

Mobile Design By Heidy Gomez

Mobile Design by Heidy Gomez

 

ROUND 2:

Drastic update to tone and visuals – creating a truly “mobile,” in your face experience.

 

Design and Art Direction by Courtney Beaumont

Design and Art Direction by Courtney Beaumont

 

Design and Art Direction by Courtney Beaumont

Design and Art Direction by Courtney Beaumont

 

MobAve_03 (2)

Design and Art Direction by Courtney Beaumont

 

See the full proposal here: Mobave_proposal

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